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An American in Paris |
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Continuing his unending search for the world's most unique and innovative tin designs, Keith Armato, VinCenzo's CEO, recently opted to visit the international seat of the fashion industry, Paris.
Though famous for their haute couture and runway models, the French don't limit their talents to producing cutting-edge clothing. Everything from architectural monuments to small, everyday objects is approached with an eye for design.
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Shoetins instead of shoeboxes... great idea!
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"French design is unique in that it often juxtaposes classic patterns and styles with a sleek, modern look," stated Armato. "The result is a clean but warm look that makes for some wonderful packaging." |
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| Not unlike his other sample-gathering trips, Armato spent the better part of a week visiting candy shops, tea shops, gift stores and other such locales in search of creative new designs to offer to customers, garnering more than a few odd looks. The clerk at one Salon de The seemed particularly confused by his request for 36 tea tins... without the tea. "I like to keep them on their toes," said Armato, with a smile. |
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Classic French tea tins... that's the stuff. |
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Asked if he thought the trip was a fruitful one, Armato replied, "I'm very pleased with what I found. A couple of tins in particular, I think, are exactly what one of our customers has been looking for. That's one of the advantages of bringing an international scope to the metal packaging business. If the design exists, we can make it, and if not, we have the resources to create it. I'm anxious to see what they think." |
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